Internal. Four stages, three questions, three traits, three things, one offer. Text the client page at the end: realityshow.com/go/yes-8d31f6
Press play, then read along 👇
The call at a glance
The product of the call is a person who is ambitious, educated or willing to be, and okay with learning a skill. Everything below is in service of finding out if that is them, and showing them what we do if it is.
1 · Contact
Pleasantries. Touch base. You are not selling yet; you are gauging them for step 2 and finding out if they are worth the hour. Did they open the plan we sent? What did they think?
Warm-up: get the person, not the pitch
Ask, in this order"Where are you calling from? What's the closest airport to you?" · "What's your business right now? What do you do for work?" · "How far along are you with it?" · "Be honest with me: is this something you're actively doing in your life, something you want to do, or did you see an ad and want to check it out?" · "Do you believe millions of people should follow you?"
The last two tell you everything. Someone who is already doing it and believes people should follow them is a fit. "I saw the ad" is fine, but you need to hear real intent before you spend the hour.
The three questions that decide the call
These are not lines to read word for word. They are what you are listening for. Say them your own way, and keep it real, honest and straight up the whole call.
1Could they turn attention into money?
The setter already went over their business vehicle. Confirm it right there: "Your setter said you do ___. Walk me through how getting known turns into money for you." If there is nothing real yet, ask it plainly: "If your show got you a lot of attention, how would you turn that into money? What would people buy from you?"
2Do they believe they deserve it?
The old $4,999 example is a metaphor, not a money test. What you are really asking: "Do you believe you deserve to be at that level? Do you believe what you do is worth it?" You want a real yes. If they shrink from it, talk about it straight.
3Can they handle the moving parts?
"The 14 days move fast and a lot happens at once: your story, your site, filming, ads. Can you handle that? Will you listen when we say go?" Be honest about what it takes. You want a clear yes, not a nervous one.
Checklist before step 2☐ A real way to turn attention into money, confirmed ☐ Believes they deserve it ☐ Can handle the moving parts, will listen ☐ Believes people should follow them. Missing one of the first three: thank them and end the call kindly.
2 · Discovery: three questions, in this order
Do not skip a step. Each one is answered out loud by them, not you, and each one has to be real: a ruin they can feel, a cost they can name, a change they can describe category by category. If they do not want it to change at question 3, there is no pitch; thank them and leave the door open.
1 · The ruin"What's actually stopping you? And why are you doing this in the first place?" Then make them say it out loud and break it down: "Walk me through how that actually hits your life. Your money, your days, your family, your head." If it sounds vague or rehearsed, call it out: "That doesn't sound real to me. What's the real one?"
2 · If nothing changes"Say nothing changes. It's a year from now and it's the same. What does that look like for you?"
3 · If it changes"And if it did change, if this worked, what does that look like?" Do not accept "better". Make them demonstrate it, category by category: "What changes with your money? Your time? Where you live? Your family? Who you are to people?" Only when they can say what categorically changes, ask: "Do you want that?"
3 · The pitch
Only after a yes at question 3. First the three traits (are you this person?), then the three things we do, then how they connect.
Send the linkWhen you get into the pitch, text them realityshow.com/go/14 and walk through it together: LV, Gusti, Aja and Kiki at the top (tap their sites while you talk), then the triangle and the 90 days, then Start my 14 days at the bottom.
Step 1 · Are you these three?
✓Ambitious
and they believe they deserve it
✓Educated, or willing to be
years already spent doing the thing
✓Okay with learning
growing a brand is a skill they are learning; we do it with them
Say"The people this works for are three things. Ambitious, and they believe they deserve it. Educated, or willing to be, and they've already put years into what they do. And they're okay that growing a brand is a skill they're learning. We do it with you, but you're learning it. Is that you?"
Step 2 · The three things we do
If it's them: "Here's what we do. Three things."
Say"One, we build your personal brand: your story, your site, your book. Two, we make you money: an academy and offers under it. Three, we film a reality show about you and run the social campaign with it. The show gets attention, the story turns it into trust, the academy turns it into money, and all three grow your brand together. That triangle is the whole thing."
Step 3 · Show, don't tell
Open the examples on your screen, or text them the client page so they can tap through while you talk.
Point at: "Famous before he's famous." The show treats him like he already made it: the news crawl, the delulu meter, the four shorts series. Then his story site earns the trust, and the store is where the attention turns into money. Best example of all three pieces working together.
Point at: Show this one to anyone with a service business. The show is the fun way in, her story site makes her the person, and the business site has a store that takes payment.
Point at: The biggest build: one person, one show, an academy with a course, a webinar and booked calls behind it. Show it when they ask how far this can go.
Say"Let me show you Gusti. He came in with an idea, and in two days he had a show site, a story site and a store. Tap the show first, that's the attention. Now his story, that's the trust. Now the store, that's the money. Yours would be built the same way, around your story."
4 · The price
Only when they say that sounds like something they want. Two numbers, one line each.
Day 0$997
The 14-day working period starts. We build the first pieces.
Day 14Do we fit?
Both sides decide. No pressure past that.
The season$9,997
90 days: the show, the story, the academy, the ads, the social campaign.
Paid in full today+1 month
An extra month of work on the social, free.
The 14 days"It starts with a 14-day working period. $997. We build the first pieces and we both find out if this is a fit. No pressure past that."
The season"The full 90-day season is $9,997: the show, the story, the academy, the ads and the social campaign. If you sign up in full today, we work an extra month on your social for free."
If they say
You say
"I need to think about it"
"Totally. The 14 days is the thinking. It's $997 and we both find out." Then send the client page.
"I'm not a TV person"
"Neither were Aja or LV. It's your real life, in short episodes. We do the filming and the cutting."
"What do I have to do?"
"Answer questions about your story, upload some photos, show up for the calls, and record when we say. We do the rest."
"Is the money guaranteed?"
"No. We never promise income. The two guarantees for a paid season are views and booked calls; they're in our terms."
Rules: plain words, no income promises, say "Hubbard admin tech" if the method comes up, every call is a pitch, ask for the phone number. The client page is unlisted; it is fine to text it to anyone on a call.
🎬 A real call, as a story
Chapter 2 on the player reads this to you.
1
It's 2 o'clock. Marco's call with Keisha starts, and her husband Marcus is on the line too. Marco doesn't pitch. He asks where they're calling from. Atlanta. What does Keisha do? She cuts hair, eleven years, in someone else's shop. Is this something she's actively doing, or did she see an ad? Both, she laughs. She's been posting for a year.
2
Now the three questions, in his own words. First, turning attention into money. The setter's note says hair studio and a course for stylists. Marco confirms it: walk me through how getting known turns into money for you. She does, clearly. Second, does she believe she deserves it? Marco asks if she believes she deserves to be the stylist other stylists follow. She pauses, then says yes. I've earned it. Third, the moving parts. Marco keeps it straight: the fourteen days move fast and a lot happens at once. Can you handle that? Marcus laughs: she's the most organized person I know. She says: I'll listen.
3
Discovery. What's actually stopping her? Nobody knows her name. Marco asks her to break it down. It means she gives forty percent of every cut to the owner. It means she misses her son's games on Saturdays. When she says she's just tired, Marco says, that sounds too easy. What's the real one? She's quiet. Then: I'm scared I waited too long.
4
If nothing changes, a year from now? Same chair, same forty percent, and her son's in high school. If it changes? Marco makes her go category by category. Money: she keeps what she earns. Time: Saturdays off. Family: Marcus quits his second job. Who she is: the stylist other stylists follow. Do you want that? Yes.
5
The pitch. Marco asks if she's the three: ambitious, years in, okay learning a skill. She says that's me. He lays out the triangle: the show gets her attention, her story builds trust, the academy makes the money. He texts her the client page and they tap through Gusti's show, story and store together.
6
She says, okay, I want this. Only now does Marco say the price. Fourteen days, $997. Her file is SQL. Marcus asks, is the money guaranteed? Marco is straight: no, we never promise income. We promise to do the work with you. Keisha pays in full on the call.
7
The whole thing took 50 minutes. Marco never pushed. He asked, he listened, and he only named a price after she said she wanted it.
Gusti · The Gusti ShowClient since Oct 27 · all three sites live
Kiki Parker · Wild Mommy MakeoversClient · all three sites live
Aja · Always AmazingOur first client · academy on her own Stripe
LV · Second LanguageA show + three businesses